【新唐人2013年03月30日讯】中国大陆的官方媒体，最近针对美国“苹果”手机公司，连番展开大规模舆论攻击，被认为是继美国“百胜集团”和“谷歌公司”后，又一轮中共政权针对外企的大幅度打压。不过，很多中国网民纷纷通过微博，指责中共当局关注“苹果手机”超过了黄浦江上的死猪，是施政上严重的失焦。
大陆《中央电视台》在“3.15消费者日”播出了长篇报导，指控美国“苹果”手机涉嫌欺骗和歧视中国的消费者。随后三天，《人民日报》、《新华社》等官方媒体，又连续针对“苹果”的客服和保修进行指责，将“苹果”手机公司推到风口浪尖。
《新唐人》特约经济评论专家马杰森：“它是藉题发挥的在做，主要是挑起民族主义情绪，然后想打压一下苹果在国内很火的这种销售趋势。主要是经济上考虑。”
但是根据中国《财经》杂志在线调查，中国的消费者并没有受到舆论宣传的左右，大部分民众认为，“苹果”的售后服务品质，是国产手机品牌甚至其他国家名牌手机无法相比的。
北京中关村苹果专门店代理商张先生：“中国就是该报导的不报导，不该报导的瞎报导，苹果售后在所有产品里边是最好的了，别的机器刚拿来3天都不给你换、不给你退，苹果一年之内都给免费包换、包退的。现在产品一样卖的火，比别的任何产品卖的好。再怎么报导一样，专卖店里边火的不得了。”
中共为什么要打压美国“苹果”手机？评论人士指出，只要看看“苹果”被打压后，最大的获利者是谁，原因就会一目了然。
马杰森：“中国比如说华为，还有其他一两家手机公司，现在在世界上排名三、四位置上，他们希望能更多的占领国内市场，他们技术上肯定拼不过，质量上拼不过，那么在这样情况下，他希望从舆论造势打压过程中，打压一下苹果，给华为等等这些有千丝万缕中共背后企业，留一些更多的这种不是很公平的竞争机会。”
报导分析，如果“苹果”手机真的在中国的销售受到舆论影响，那么，中国国内的智能手机制造商受益最大。其中包括“联想”、“华为”和“中兴通讯”在内。
国际媒体还指出，中国的官方媒体群起攻击外国企业已经不是第一次，肯德基、麦当劳、麦德龙、星巴克，沃尔玛，家乐福……都曾中招。就连搜素引擎巨头“谷歌”，2009年，也因为官媒指称“涉黄”，在连番轰炸下退出中国。
马杰森：“中共实际上是想给谷歌一个下马威，而且谷歌在信息监控上，其实原来配合了一段中共做了信息封锁，后来谷歌高调退出中国，实际上也是他本身选择不愿意再做信息监控了。”
因此，中共对“苹果”手机的一系列舆论打击，又被民众称为“司马昭之心，路人皆知”。
大陆网友蓝先生：“中国(共)政府炮轰什么，都是有特定目地的，包括3.15所谓的揭露曝光，他可能都是精心设计出来的。他做任何好事可能都是别有用心。利用政治权利，利用民族主义成功保障了他们自己的利益，而政府则利用民族主义情绪，也是增强了自己的（执政）合法性。”
也有一部分网友认为，最近被曝光的一系列民生问题，中共当局无法给出任何说法，已经激起民愤，此时，中共媒体却将矛头对准“苹果”手机，恐怕是企图转移老百姓的视线。
但中国老百姓的视线同时也对准了台湾艺人伊能静的微博，并发生共鸣。伊能静在微博上写道：“苹果难吃，还是死猪难吃。苹果难管，还是奶粉难管。苹果黑，还是空气黑。苹果没洗干净，是苹果脏还是水脏。这世界有一种观点叫失焦。”
采访/易如 编辑/张天宇 后制/钟元
Why is CCP’ Media Attacking Apple?
Recently, Chinese Communist Party’s (CCP) official media
renewed its attacks on the US company Apple Inc..
This is seen as another round of foreign firms’ suppression
by the CCP, similar to its actions against Yum! and Google.
However, this move is heavily criticized
by many Chinese netizens.
They remarked that CCP authorities are paying more
attention to Apple than to the dead pigs in Huangpu River,
showing that CCP’s regime is not focusing
on the most important issues.
On March 15, the International Day for Protecting
Consumers’ Rights, the CCTV broadcast a lengthy program,
where it accused the Apple Inc. of suspected
defrauding and discriminating against Chinese consumers.
Three days later, People’s Daily, Xinhua News Agency and
other CCP’ media successively criticized Apple’s customer service and guarantee policy.
Apple was thus pushed
to the forefront of media attention.
Jason Ma, NTD’s special economic commentator: ”CCP
is seizing the opportunity to incite nationalism’ sentiments.
In the meantime, it also intends to suppress Apple’s surging
business in China, mostly according to economic reasons.”
However, an online survey conducted by China’s Caijing
magazine shows, the propaganda campaign has had little effect on Chinese consumers’ opinions.
Most Chinese still think that the quality of Apple’s
after-sales service is far better than that of domestic or other foreign mobile phone companies.
Mr. Zhang, commercial agent of Beijing Zhongguancun
Apple Store: ”In China the (CCP’s) media always ignore what they should report,
meanwhile making careless reports on other trivial issues.
Apple’s after-sales service is already the best.
For most other companies, exchanging or returning
is not available only three days after purchase.
However, you can do this freely in one year
after you purchase any Apple cell phone.
Even now we are selling very well, better than any other
brand. Whatever they report, our store is still very hot.”
Why does the CCP suppress Apple?
Commentators say the answer can be easily figured out
by finding those who will benefit most from the campaign.
Jason Ma: ”Several Chinese cell phone companies such as
Huawei now rank around 3rd or 4th in the global market.
They hope to sell more products in China but can hardly
achieve this in the race for technology and product quality.
In such a situation, the CCP chooses to suppress Apple
through media attack to benefit Huawei and other companies that are closely related to the CCP.
They are offered some extra opportunities
by this unfair campaign against Apple.”
Another analysis article wrote, if the sales of Apple drop
due to this media attack,
then other Chinese manufacturers of smart phones
will benefit most, including Lenovo, Huwei and ZTE.
Some non-Chinese media further reviewed, this is not
the first CCP’ media massive attack against foreign firms.
KFC, McDonald’s, Metro AG, Starbucks, Wal-Mart,
Carrefour were all once victims of similar campaigns.
Even Google, the Internet search engine giant, was forced
to exit China in 2009, after being attacked by the official media for “disseminating obscene information.”
Jason Ma: ”In fact the CCP was attempting to cow Google
in submission, although Google had cooperated with CCP’s requirement of information blocking for a while.
Afterwards Google made a high-profile announcement
of exiting China, essentially because it did not want to do information monitoring anymore.”
Therefore, the CCP’s successive media attack against Apple
is called by the Chinese “a well-known trick.”
Mr. Lan, Chinese netizen: ”Whenever the CCP attacks
something, there must be a purpose behind the move.
CCP’s “revealing” things can be a well-designed measure,
as it always has an ulterior motive in doing “good.”
By employing political powers, those companies can well
protect their benefits among the mood of nationalism.
In the meantime, the party can strengthen
the legitimacy of its regime.”
Some netizens remarked, the CCP authority failed to offer
any solution to the civil livelihood issues recently exposed.
Thus CCP media’ attack against Apple is probably related
to people’s uprising wrath, to distract their attention.
However, Taiwanese actress Annie Yi’s microblog
has drawn great attention from Chinese civilians.
Yi wrote, “Apple and dead pigs, which tastes worse?
Apple and mile powder, which is harder to manage?
Apple and air, which is dirtier? Apple and water, which is
more polluted? In this world there is something called ‘out of focus’.”
